amplify your brand.

We get people talking. 
Richett Media propels inspiring brands into the spotlight while generating more visibility, credibility & profitability.



grand opening & launch pr

Opening a new location or launching a product? Our signature PR Launch campaign is for brands that want to make an impact and generate results, quickly!

We take pride in introducing inspiring brands to the West Michigan market. Some of our national and regional launches include Dave & Buster's, Create & Craft TV, Atwater Beer, and Grand Circus. 

inbound marketing + content creation

Ready to attract your target audience, generate leads, and turn occasional customers into loyal fans? Our inbound marketing in combination with our proven PR strategies generate compounding results (and revenue). 



media training

Practice makes perfect - if you have the right coach.

Richett Media helps you find your voice within your company and provides expert training so your leaders are prepared for any media situation. 


Our Team


At Richett Media, we're a passionate, witty group of media geeks, storytellers, and West Michigan foodies, who feel fortunate to work with clients and industries that excite us. We're small but mighty. When you hire Richett Media, you're gaining an extension of your marketing team and a personalized experience and hustle factor you won't find with bigger firms.

                  CRAFT CIDER FAN + PODCASTER

                  CRAFT CIDER FAN + PODCASTER


Emily founded Richett Media in 2012, after a career as a news reporter in a top 40 media market, where she shared more than 6,000 stories about inspiring entrepreneurs, businesses, and nonprofit organizations. She launched Richett Media after discovering a need in the PR industry for consulting from professionals who understood what the media wants and how to deliver it, while also helping businesses to convert their earned press into profit.

Emily's experience includes working with major international and national brands like Walmart, Chrysler and Create & Craft Television. She is a contributor for and Entrepreneur Magazine, and frequently represents clients for media appearances locally and throughout the US. More information on her training programs and speaking can be found at





Sarah has more than 20 years of public relations and marketing experience. Whether it’s executing a special event, social media marketing, copywriting or campaign planning, Sarah provides exceptional results and customer service. Some of her most memorable client moments at Richett Media include being serenaded by a professional Harmony Barbershop group (before 8AM) and launching the inaugural Beer Month GR.

Before joining RM, Sarah was the website manager at WZZM ABC13 News, where she mastered the details of creative audience engagement and produced on-air interviews and live tv news segments. 

                   LOCAL FOODIE + BILINGUAL

                   LOCAL FOODIE + BILINGUAL


katrina danko - public relations associate

Katrina earned a bachelor's degree in business administration and marketing at Aquinas College. Originally an "East Sider" like most of the RM crew, Katrina decided to make West Michigan home. When she's not busy crafting media pitches, managing client editorial content, or writing articles, you'll find her supporting her favorite local businesses and artists, trying new recipes, and discovering new places to add to her travel wishlist.




LINA LINTeMUTH - public relations associate

Lina comes to Richett Media from Ferris State University College of Business, where she served as the 2016-17 Vice President of Social Affairs for the Public Relations Student Society of America. Lina  assists in planning and executing client events, social media management, and content creation. She is conversational in German and has a “Labsky,” a Husky-Lab rescue named Atlas.

                   VIDEO MAGICIANS + TECHIES

                   VIDEO MAGICIANS + TECHIES



You’ll most often find Josh and Travis behind a camera at client events, RM video shoots, and media trainings. They share client stories through compelling videos that increase brand engagement and turn customers into raving fans.

Upcoming EVENTS

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